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Innovate with Proof.
Differentiate with 
Biology

HelloBiome gives brands the microbiome intelligence to make smarter formulation decisions, generate defensible claims, and bring credible, differentiated products to market faster.

For
Brands
For
Brands
microbiome innovation starts here

Strong Brand Foundations Stand on Microbiome Intelligence

In a market flooded with new launches, standing out requires more than compelling claims—it requires evidence that holds up scientifically. HelloBiome gives brands the microbiome intelligence to develop differentiated products, generate defensible claims, and bring credible proof to every touchpoint.

Speed
to Market

Ground claims in biological evidence early — so validation doesn’t slow your launch timeline.

Defensible
Claims

Generate microbiome-backed proof that supports regulatory review, retail conversations, and consumer trust.

Personalization,
Powered by Data

Tailor products to your customers’ unique microbiome data — making personalization biological, not just aspirational.

Visual
Proof

Earn the HelloBiome Microbiome Seal and leverage claims-ready assets across packaging, PDP, and marketing channels.

process

HelloBiome Helps Brands Get Ahead

Your customers receive microbiome samples at home or at a clinic using branded, easy-to-use kits — available white-labeled under your brand or through HelloBiome’s own platform. Logistics and returns are fully managed either way.

1.  Claims Validation

Clinical-grade evidence behind every claim

HelloBiome’s Clinical Claims Studies generate rigorous, in vivo microbiome evidence — measured on real people, in real conditions. The result is proof your marketing, regulatory, and retail teams can all confidently stand behind.

HelloBiome Microbiome Seal awarded to qualifying products
Microbiome analysis and report delivered in days, not weeks
CLIA/CAP-accredited laboratory standards
Flexible study design — remote, in-clinic, or CRO-led

Guide ingredient and formulation decisions with microbiome data

Ingredients are selected using HelloBiome’s proprietary database and established scientific literature to maximize biological impact. Formulations are executed to the highest standards — designed to work with the microbiome, not against it.

Ingredient selection based on biological targets, not trend data
Multi-area microbiome data to inform formulation across body sites
Proprietary microbiome datasets to guide ingredient decisions
Strategic formulation recommendations your team can act on

Tailor products to your customers' unique biology

HelloBiome’s Microbiome Test Kit turns individual microbiome data into personalized product recommendations — creating deeper customer engagement, fresh content for your brand, and loyalty built on scientific credibility.

Branded, white-label microbiome testing programs
Individualized biological profiles and product recommendations
Biological data that powers personalized customer experiences
Test kits spanning skin, scalp, oral, intimate, and body
At-home or CRO-led study execution 
Hellobiome capabilities

Strategic Solutions
for Brands

Brands use HelloBiome to develop products customers will love.

Microbiome
Testing Kit

Deliver personalized, biology-backed recommendations to your customers — while generating data to fuel PDP content, CRM personalization, and brand engagement.

Clinical Claims Studies

Generate defensible, claims-ready microbiome evidence — turning clinical results into marketing-ready proof for regulatory review, retail conversations, and packaging touchpoints.

Intelligent Formulation

Develop your microbiome formulation early using our proprietary datasets to guide ingredient decisions for maximum efficacy and biological compatibility before scaling or launch.

OneSkin develops longevity-driven skincare grounded in cellular biology. As awareness of the skin microbiome grew, the brand saw an opportunity — and responsibility — to ensure its products supported biological balance over time.
By HelloBiome Team
1 Apr 2026
7 min read

From Insight to Innovation.
Let's Get Started

Connect with our team to explore how microbiome intelligence fits into your product development, validation, or claims strategy.

FAQ

Everything You Need to Know

What you should know about working with HelloBiome.

How long does testing take?

Most studies take between 6–12 weeks depending on study design, sample size, and analysis depth. Pilot studies can be completed faster, while larger or multi-phase studies may take longer. Microbiome analysis and reporting are delivered in days once samples are collected.

Yes. Our Microbiome Test Kit is available in three formats — from a ready-to-ship HelloBiome-branded experience to a fully custom, company-branded solution. Each option gives your customers personalized microbiome insights while giving your team data to fuel PDP content, CRM personalization, and deeper engagement.

Every claim is backed by in vivo clinical data generated through CLIA/CAP-accredited workflows — measured on real people, in real conditions. Results include statistical analysis, endpoint evaluation, and interpreted biological insights designed to hold up in regulatory review and retail conversations.

Yes. HelloBiome studies are designed to assess microbiome impact across a range of skin types and conditions, including sensitive skin. Study protocols are tailored to your specific formulation and target audience, with IRB review managed when applicable.

Yes, you can validate a single products or a full regimen of products in a clinical study. Intelligent Formulation is designed to evaluate ingredients and prototypes early, while Clinical Claims Studies validate finished products.

Products that complete a Clinical Claims Study and meet HelloBiome’s validation criteria are eligible to carry the HelloBiome Microbiome Seal. It’s a third-party mark of biological efficacy your team can use across packaging, PDP, and marketing materials.

Need more clarity?

Our team is ready to walk you through the process

Tell Us About Yourself

We’d love to learn more about you, your background, and how you’d like to contribute to HelloBiome.

Tell Us About Yourself

We’d love to learn more about you, your background, and how you’d like to contribute to HelloBiome.